BRAND IDENTITY / ITEM 9 LABS
Established defined brand elements and created a Brand Identity Manual to up-level our presence both online and in real life.
CONCEPT DESIGN / MARQUEE THEATRE MURAL PROJECT
Collaborated with local artists and iconic Tempe concert venue to bring a southwestern inspired branded Item 9 Labs mural to the smoking patio.
PLAYLIST CURATION / DESERT IRIS
Utilizing Soundcloud streaming platform to explore and expose more underground sounds.
CO-PRODUCER + MEDIA / OPALESCENT
Worked with sponsors and lead visionaries to bring a multi-sensory micro-festival experience to the historical Garfield Art District of Phoenix, Arizona.
LEAD PRODUCER / DIGITAL MUSIC LIVESTREAM
Worked with music industry connections to bring together a livestream of digital art, music, and educational seminars.
CHIEF BRAND OFFICER / CO-FOUNDER
DESERT IRIS
Started from the ground up, Desert Iris is a brand I created with my lifelong best friend and pro-level photographer, Brookklyn. Together we created every element that makes up the brand today.
BRAND MOLECULE / JEEP
ARIZONA STATE UNIVERSITY
In 2017, during my senior year of college I was placed in a group in my Consumer Behavior MKT305 class to create a Brand Molecule project on JEEP. When our project won 1st place, it was yet another moment that solidified my affinity for brand work.
LEAD PRODUCER / LET'S RE:CONNECT
DIGITAL ART LIVESTREAM + FUNDRAISER
In response to COVID-19, my team and I put together a livestream event featuring an eclectic music lineup, live visuals, and wellness workshops that ran for 13 hours on the popular streaming platform, Twitch.
WEBSITE DESIGN
Worked with local non-profit to create a simple, manageable site for storytelling and fundraising purposes.
WEBSITE REVAMP
In collaboration with Mya Kai Creative, I gave Item 9 Labs a fresh new look that was more user friendly and fully branded properly.